Kansas City Fashion Week is so lucky to have Aveda be one of our sponsors this season. Founded in 1978, Aveda connects beauty, environment, and well being in a way that makes people everywhere feel beautiful. Horst Rechelbacher, founder of Aveda, says, “Our mission at Aveda is to care for the world we live in, from the products we make, to the ways in which we give back to society. At Aveda, we strive to set an example for environmental leadership and responsibility, not just in the world of beauty, but around the world.”
To say this is a successful mission would be an understatement. Aveda has been the first beauty company to use 100% post consumer recycled PET, the cradle-to-cradle concept, and even manufacture products with 100% certified wind power. Not only has this company accomplished so many things, they also have managed to maintain so many locations, including 22 in the Kansas City area; Xiphium, Naturally Salon and Spa, and Par Exsalonce - Zona Rosa are just a few of the many salons you can find.